The $242 Billion Opportunity: Unwrapping the American Gifting Market

A Coresight Webinar with Deborah Weinswig

Corporate gifting has undergone a transformation over the past year. Corporations are increasingly seeing value in gifts from retailer and merchant brands that are viewed in high regard by their employees, partners and event attendees; the market is no longer a finite segment limited to corporate swag or gift cards. This on-demand webinar addresses:

  • What are the benefits for businesses of having a corporate gifting strategy?
  • How can a corporate gifting strategy can strengthen both employee and vendor relationships?
  • Why does the experience matter, and do the emotional and sentimental benefits of gifting outweigh the monetary benefits?
  • What is the opportunity for retailers to gain access to new markets and customers through corporate gifting?
  • How can digital solutions simplify corporate gifting and eliminate inventory management and shipping hassles?
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